Best-selling ‘Vussen 28 Teeth Whitening’ garners positive response from international customers
[by Ji, Yong Jun] Osstem Pharma, a subsidiary of Osstem Implant, announced on May 21 that it presented its premium oral care brand ‘Vussen’ at the ‘China Beauty Expo 2025 (CBE)’ held from May 12 to 14 at the Shanghai International Expo Center, attracting significant attention and receiving positive responses from attendees.
CBE, the largest beauty exhibition in Asia, marked its 29th edition this year, featuring participation from over 3,500 companies representing 80 countries and drawing more than 500,000 visitors. At the event, 바카라 꽁 머니 Pharma set up a promotional booth showcasing its flagship products, including the Vussen 28 and 15 series, the H and S lines, and Vussen functional toothpastes and teeth whitening products, garnering attention from visitors.
Among the showcased products, the brand’s flagship item, ‘Vussen 28 Teeth Whitening,’ drew significant interest from on-site buyers and visitors for its proven efficacy and user-friendly application. Since its launch in March 2017, the product has maintained steady popularity, with cumulative sales exceeding 6.17 million units, largely driven by word-of-mouth. Notably, it contains 2.8% ‘hydrogen peroxide,’ a key ingredient commonly used in dental whitening treatments, showing a noticeable whitening effect after four weeks of use and an efficacy lasting for up to twelve weeks.
This product’s efficacy and safety have been validated through clinical trials conducted by a dental college, and it can be used safely as it is free from five harmful ingredients: CMIT, MIT, triclosan, butylparaben, and propylparaben. Additionally, the company emphasizes its high practicality, refreshing fl바카라 꽁 머니 mint scent, and toothpaste formulation, which enables convenient at-home teeth whitening as part of a daily 바카라 꽁 머니 care routine.
“CBE provided an opportunity to directly introduce the product excellence of the Vussen brand to the global market,” an 바카라 꽁 머니 Pharma official stated. “We plan to implement marketing promotions that reflect the brand’s quality, with the goal of positioning Vussen as a premium oral care brand not only in Korea but also in international markets.”